CNTW’s Memory and Later Life service in West Cumbria recently received funding from the SHINE fund to host a ‘Virtual Dementia Tour’ on Whitehaven High Street.

"By experiencing these challenges first-hand, carers develop greater empathy, understanding and confidence in supporting those they care for," said Jenny Harper, Registered Nurse Degree Apprentice.
Approximately 72 carers directly accessed the tour during Dementia Action Week, and were given structured debrief sessions, providing a safe space for reflection, emotional support and discussion around applying the learning to their caring role.

Some were surprised to learn about the wide range of dementia diagnoses, having previously only been familiar with more commonly known types such as Alzheimer’s disease.
The event additionally raised awareness of local support services, including the new Hope Haven hub in Whitehaven, encouraging carers to seek support earlier and maintain their own wellbeing alongside their caring responsibilities. Local groups Solway Shanty Crew and DisChord choir were invited to perform on the day, and the local Town Crier also attended to promote awareness within the community and encourage participation in the events.
"The SHINE fund allows us to gain experiences like the dementia tour to raise awareness and not only support patients and carers but also enhance our knowledge as practitioners within the team," said Chloe Woodward, Community Practitioner.
"We really are reliant on the SHINE fund for activities like this today and enhancing our patients’ experiences," she added.

The wider programme of events helped strengthen community understanding of dementia, encouraged conversations around early support, and promoted greater connection between carers, healthcare professionals, and local organisations.
All activities delivered throughout Dementia Action Week also helped raise funds and awareness for the Memory and Later Life service's specific fund, providing support for future projects and wellbeing initiatives for people living with dementia and their carers across North Cumbria.
Thank you to everyone who donated to the service's fundraiser.